SA Apparel market growth – December 2025

  • The Retailer Liaison Committee (RLC) released its Market Sales Report for December 2025. Its members’ sales accounted for 57.5% of total SA clothing sales.
  • Total Apparel, Homeware and Beauty recorded muted sales growth of 2.2% y-y in December (November: 2.4% y-y), with a 6-month rolling growth of 3.1% y-y and a 12-month rolling growth of 4.4% y-y.
  • Total SA sales grew 1.7% y-y for December, following growth of 2.0% y-y recorded in November.
  • Apparel and Beauty category sales grew 1.3% y-y in December. Womenswear sales jumped to 1.4%
    y-y, while Menswear sales slowed to 0.8% y-y. Kids & Baby sales growth was flat at 0.8% y-y. Beauty sales slowed to 6.5% y-y.
  • Homeware sales up 8.5% y-y for December (November: 8.8% y-y).
  • Total volumes down 1.3% y-y in December (November: -1.7% y-y).
  • Total product inflation cooled to 3.6% in December (Nov: 4.1%).
  • The average unit price for the RLC was 17 in December (compared to R116.04 in December 2024).